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Email Marketing Expert
Type: Full-time / Freelance / Remote.
Overview: We’re looking for a results-driven Email Marketing Expert to strategize, design, and implement email campaigns that drive engagement, nurture leads, and increase conversions. The ideal candidate understands email marketing platforms (especially GHL, Mailchimp, or Klaviyo), automation, segmentation, and A/B testing.
- Plan and execute email marketing campaigns from concept to delivery
- Set up automated workflows for lead nurturing and customer retention
- Segment audiences based on behavior, interests, and demographics
- Optimize subject lines, content, and CTA for maximum engagement
- Monitor performance and adjust campaigns based on analytics
- Ensure compliance with email best practices and deliverability standards
- 2+ years of hands-on experience in email marketing
- Familiarity with GoHighLevel or similar automation platforms
- Strong copywriting and content creation skills
- Experience with A/B testing, segmentation, and analytics
- Knowledge of deliverability strategies and CAN-SPAM compliance
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